Aiyawatt Srivaddhanaprabha is pouring his heart out as he reflects on Leicester City's struggles this season, one that has left the team in 14th place in the Championship and has led to the sacking of manager Martí Cifuentes. The Thai billionaire owner, who inherited the club from his father Vichai Srivaddhanaprabha after his tragic helicopter crash in 2018, is under immense pressure to deliver results.
Srivaddhanaprabha acknowledges that he shares the frustrations of the fans, who are still reeling from the shock relegation in 2023. The owner believes that with the current squad, Leicester should not be relegated again and that the players need support from the fans. He emphasizes that it's a collective responsibility and that everyone involved must work together to turn things around.
The Thai billionaire is also clear about his vision for the club, which was instilled in him by his father. "We want success long term for the club," he says. The owner has invested heavily in the team and has been patient, but the recent struggles have been a setback.
Srivaddhanaprabha has faced criticism from fans and the media, with some calling for him to sell the club due to its poor performance. However, the owner remains committed to his vision and is determined to restore Leicester City's former glory. "I still feel every bit the same," he says. "I loved football and I loved the club."
The owner also acknowledges that the pandemic had a significant impact on his business, but he believes that relegation in 2023 was unexpected. He has expressed frustration at the lack of experience from the team during their relegation fight.
In an effort to turn things around, Srivaddhanaprabha is reorganizing the club's structure and appointing a technical director to work with Director of Football Jon Rudkin. The owner believes that this change will help to bring stability and success back to the club.
Srivaddhanaprabha's passion for the club is evident in his words, and he is determined to do things right this time around. He knows that it won't be easy, but he is willing to put in the work to make Leicester City successful again.
Srivaddhanaprabha acknowledges that he shares the frustrations of the fans, who are still reeling from the shock relegation in 2023. The owner believes that with the current squad, Leicester should not be relegated again and that the players need support from the fans. He emphasizes that it's a collective responsibility and that everyone involved must work together to turn things around.
The Thai billionaire is also clear about his vision for the club, which was instilled in him by his father. "We want success long term for the club," he says. The owner has invested heavily in the team and has been patient, but the recent struggles have been a setback.
Srivaddhanaprabha has faced criticism from fans and the media, with some calling for him to sell the club due to its poor performance. However, the owner remains committed to his vision and is determined to restore Leicester City's former glory. "I still feel every bit the same," he says. "I loved football and I loved the club."
The owner also acknowledges that the pandemic had a significant impact on his business, but he believes that relegation in 2023 was unexpected. He has expressed frustration at the lack of experience from the team during their relegation fight.
In an effort to turn things around, Srivaddhanaprabha is reorganizing the club's structure and appointing a technical director to work with Director of Football Jon Rudkin. The owner believes that this change will help to bring stability and success back to the club.
Srivaddhanaprabha's passion for the club is evident in his words, and he is determined to do things right this time around. He knows that it won't be easy, but he is willing to put in the work to make Leicester City successful again.
his dad vichai was so loved by leicester city fans after what happened he's got a tough job on his hands but i think it's cool that he's reorganizing the club and hiring new people to help him out 
maybe they can figure some stuff out and get leicester back into the premier league 
I think it's refreshing to see a billionaire owner like Aiyawatt Srivaddhanaprabha taking responsibility for his team's struggles and acknowledging the frustration of fans 
. It's clear that he shares their passion and wants to deliver results, but also recognizes that it's a collective effort required to turn things around 
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. It's interesting that he mentions his father's vision for the club, which suggests that there's a sense of continuity and tradition at play 
. He's got the resources and expertise to make it happen, and if he can bring stability and success back to the team, fans will likely be won over 
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... appointing a technical director is a good move though, maybe they can bring in some fresh ideas? 
I'm with him on wanting long-term success for the club - we don't want to see this happen again!
. Relegated twice already? That's like, what, two strikes against the club or something? 
And now he's gotta reorganize the whole thing... good luck with that 
. Oh well, at least he's still passionate about it, even if the rest of us are losing faith 
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. It feels like Srivaddhanaprabha is doubling down on the same failed strategies that led to relegation in 2023, rather than making any significant changes to the team's approach. The appointment of a technical director is a step in the right direction, but it's unclear whether this will be enough to shake things up. Ultimately, success in the Championship requires more than just passion - it demands a nuanced understanding of the game and a willingness to adapt 
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. I mean, who wouldn't want their team to succeed? The Thai billionaire has a great vision for the club and is willing to invest his time and money into making it happen 
. Can't wait to see some good football again! 
they need some serious changes ASAP. i love that he's reorganizing the club's structure and hiring a technical director tho 
hopefully this'll bring stability & success back to leicester city. srivaddhanaprabha's passion for the club is infectious 
and i'm rooting for him to turn things around! 
I think the squad needs more support, like coaching staff or something. All this talk about him having a "vision" for the club is nice and all, but what if it's not working out? 
At least he's not giving up, that's gotta be counted for right? 
And now they're changing up the structure again... that's just more of the same 
. Can't they just give the manager some decent players for once? 
. Newsflash: it doesn't work that way 
It's gonna take more than just a fancy reorg to turn this team around...
... 14th place in the championship is not where he wants them to be, but at least he's being honest about it 
... investing heavily in the team and still patient, that takes guts 
... fans are frustrated, but maybe this change is just what they need 
he's been through so much already losing his dad and now having to deal with all this pressure 
its not just about him tho it's about the fans too who are still hurting from that relegation last year i mean can u blame them? 14th place in the championship is a huge setback for any team. and marti cifuentes getting sacked just adds to the drama 
. I mean, Aiyawatt Srivaddhanaprabha has done some good stuff with the club, but relegation was a big deal last year 
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. He's got to get the team back on track and fast 
. But I think he's on the right path with reorganizing the structure and getting Jon Rudkin in