Bad Bunny's Adidas BadBo 1.0 represents a new chapter in their long-standing collaboration, marking the Puerto Rican superstar's first true solo creation in sneaker form. Born from a deep understanding of his cultural significance and the desire to break free from traditional norms, this shoe is more than just a pair of kicks – it's a statement of empowerment.
The Adidas BadBo 1.0, launched shortly after Bad Bunny's historic GRAMMY night win, is an ultra-limited release that debuted in brown colorway. The new all-white iteration marks the first global launch of the BadBo franchise, serving as both a fresh start and a blank canvas for those ready to define themselves on their own terms.
Designed with premium materials like nubuck and hairy teasel suede uppers, an EVA midsole, and translucent rubber outsoles, this shoe embodies the essence of reinvention and freedom. Bad Bunny debuted this exact pair during his Super Bowl LX Halftime Show at Levi’s Stadium, delivering a monumental performance celebrating Puerto Rican culture on one of the world's biggest stages.
The release arrives as part of adidas' "I'm Everything" campaign – an invitation to reject being boxed in or confined to a single version of yourself. The BadBo 1.0 is now walking into that same spotlight, symbolizing confidence without apology and permission to embrace all of your passions.
For anyone who's ever felt pulled in multiple directions – creatively, personally, professionally – this shoe feels like a blank canvas, an excuse for a fresh start. Whether you love it, would buy it to resell or trade for pairs you really want, or simply can't relate, the Adidas BadBo 1.0 is undeniable flex in motion.
With its clean design and symbolic message, the Adidas BadBo 1.0 represents a major milestone in Bad Bunny's long-standing partnership with adidas, cementing his status as an artist who refuses to be confined to a single version of himself.
The Adidas BadBo 1.0, launched shortly after Bad Bunny's historic GRAMMY night win, is an ultra-limited release that debuted in brown colorway. The new all-white iteration marks the first global launch of the BadBo franchise, serving as both a fresh start and a blank canvas for those ready to define themselves on their own terms.
Designed with premium materials like nubuck and hairy teasel suede uppers, an EVA midsole, and translucent rubber outsoles, this shoe embodies the essence of reinvention and freedom. Bad Bunny debuted this exact pair during his Super Bowl LX Halftime Show at Levi’s Stadium, delivering a monumental performance celebrating Puerto Rican culture on one of the world's biggest stages.
The release arrives as part of adidas' "I'm Everything" campaign – an invitation to reject being boxed in or confined to a single version of yourself. The BadBo 1.0 is now walking into that same spotlight, symbolizing confidence without apology and permission to embrace all of your passions.
For anyone who's ever felt pulled in multiple directions – creatively, personally, professionally – this shoe feels like a blank canvas, an excuse for a fresh start. Whether you love it, would buy it to resell or trade for pairs you really want, or simply can't relate, the Adidas BadBo 1.0 is undeniable flex in motion.
With its clean design and symbolic message, the Adidas BadBo 1.0 represents a major milestone in Bad Bunny's long-standing partnership with adidas, cementing his status as an artist who refuses to be confined to a single version of himself.