Elon Musk's Plan for Twitter Verification Purge Falls Flat as Single Account Targeted Instead of Hundreds
In a move that was supposed to revamp Twitter's verification system, Elon Musk's promise of a purge of blue check marks has instead raised more questions than answers. Initially announced as part of a plan to "treat everyone equally," the new system would require users to pay $8 per month for Twitter Blue to receive a verified badge. However, in a surprising twist, only one account lost its coveted blue verification check mark over the weekend: that of The New York Times.
Instead of a sweeping overhaul of the verification process, it appears that Musk has singled out the Times' main account as a test subject, effectively removing its blue check without explanation. This move has left many users wondering why certain accounts are still being verified under Twitter's old system while others have been stripped of their badges.
The confusion surrounding the new system was already evident with most legacy blue check holders finding that their verification marks had not disappeared but rather been appended with a new label reading: "This account is verified because it’s subscribed to Twitter Blue or is a legacy verified account." This change makes it unclear whether verified accounts are actually notable individuals or simply users who have paid to join Twitter Blue.
The Times' decision not to pay for verification, which had previously been touted as a key selling point for the platform, appears to be paying off. Despite losing its blue check, other accounts belonging to The New York Times remain verified, including those related to its arts, travel, and books content.
Twitter's lack of transparency on this matter is not a new issue. Musk has long struggled with clarity around his plans for the platform, often presenting changes as being driven by a desire to "treating everyone equally." However, many experts believe that this approach could risk making it easier for people to scam or impersonate high-profile users.
The decision to target The New York Times' main account over others has also raised questions about Musk's true motives. Is the billionaire genuinely concerned with reducing bot activity on the site, or is he simply seeking to drive revenue through paid features? As experts point out, reserving verification for paid users may not necessarily reduce the number of bots on the site.
The weekend's events have added another layer of complexity to a platform already plagued by issues related to inauthentic behavior. With Musk's priorities seeming to shift on a daily basis, one thing is certain: clarity and transparency will be key to restoring trust in Twitter's verification system.
In a move that was supposed to revamp Twitter's verification system, Elon Musk's promise of a purge of blue check marks has instead raised more questions than answers. Initially announced as part of a plan to "treat everyone equally," the new system would require users to pay $8 per month for Twitter Blue to receive a verified badge. However, in a surprising twist, only one account lost its coveted blue verification check mark over the weekend: that of The New York Times.
Instead of a sweeping overhaul of the verification process, it appears that Musk has singled out the Times' main account as a test subject, effectively removing its blue check without explanation. This move has left many users wondering why certain accounts are still being verified under Twitter's old system while others have been stripped of their badges.
The confusion surrounding the new system was already evident with most legacy blue check holders finding that their verification marks had not disappeared but rather been appended with a new label reading: "This account is verified because it’s subscribed to Twitter Blue or is a legacy verified account." This change makes it unclear whether verified accounts are actually notable individuals or simply users who have paid to join Twitter Blue.
The Times' decision not to pay for verification, which had previously been touted as a key selling point for the platform, appears to be paying off. Despite losing its blue check, other accounts belonging to The New York Times remain verified, including those related to its arts, travel, and books content.
Twitter's lack of transparency on this matter is not a new issue. Musk has long struggled with clarity around his plans for the platform, often presenting changes as being driven by a desire to "treating everyone equally." However, many experts believe that this approach could risk making it easier for people to scam or impersonate high-profile users.
The decision to target The New York Times' main account over others has also raised questions about Musk's true motives. Is the billionaire genuinely concerned with reducing bot activity on the site, or is he simply seeking to drive revenue through paid features? As experts point out, reserving verification for paid users may not necessarily reduce the number of bots on the site.
The weekend's events have added another layer of complexity to a platform already plagued by issues related to inauthentic behavior. With Musk's priorities seeming to shift on a daily basis, one thing is certain: clarity and transparency will be key to restoring trust in Twitter's verification system.