The pulmonaut: how James Nestor turned breathing into a 3m copy bestseller

James Nestor's book 'Breath' turned out to be a huge bestseller, selling over 3 million copies worldwide since its publication in May 2020. At that time, the Covid-19 pandemic had just hit, and the author was worried about being able to promote his book, which couldn't be sold in stores or toured due to lockdown restrictions.

However, it turned out that a book that reminded people of the power of breathing during a respiratory illness pandemic was what the world wanted. Despite initial doubts from Nestor himself, 'Breath' has become an international sensation and a huge commercial success.

The book's author has spent years researching the subject of breathing and its impact on our health and wellbeing. In his own life, Nestor had struggled with recurrent respiratory problems and was eventually introduced to breathwork by a friend who suggested he attend a class in San Francisco. The experience was "absolutely revelatory" for him, and he has since become an advocate for the practice.

Nestor's research took him down many interesting paths, including exploring ancient skulls in Paris' catacombs, which revealed that people used to have straighter teeth, unlike today's average. He also delves into the world of myofunctional therapy and orthodontics, where he learned how our facial structures can affect our breathing.

The book is full of fascinating characters, including Carl Stough, a choirmaster who treated emphysema patients in the 1950s, and Anders Olsson, a Swedish researcher who uses carbon dioxide inhalation to study breath. These individuals have all contributed to Nestor's understanding of the subject, which has led him to make some surprising conclusions.

One of the most intriguing aspects of 'Breath' is how it challenges our conventional wisdom about breathing. Most people breathe into their chests rather than their bellies, which can lead to stress and other health problems. In contrast, slow, deep breathing appears to have numerous benefits for our physical and mental wellbeing.

Nestor has also spoken out against the "fringe" elements of breathwork, where individuals claim that certain breathing practices can cure everything from cancer to a higher state of consciousness. While these claims may not be supported by scientific evidence, Nestor argues that a more nuanced approach to breath is necessary, one that recognizes our natural bodies' ability to heal and adapt.

In the end, 'Breath' is a fascinating journey into the world of breathing and its impact on our lives. Whether you're looking for a new perspective on your own health or simply want to learn more about this often-overlooked aspect of human wellbeing, Nestor's book is an engaging and thought-provoking read that will leave you breathless.
 
omg u can belive 'breath' by james nestor became a HUGE bestseller!! 🀯 since its publication in 2020 it sold over 3 million copies worldwide lol what was expected was like the opposite idk how did people react to this book at first tho maybe they didnt know that breathing is actually super important πŸ™„ i mean who doesnt want to live longer and breathe better anyway? the author spent years researching and got into all sorts of weird but cool stuff like ancient skulls and myofunctional therapy πŸ€” its def worth reading if u want to learn more about how our bodies work
 
OMG u gotta read this book Breath by James Nestor its literally changed my life like I was always told 2 breathe into my chest but now im all about belly breathing 4 real its like a game changer for stress anxiety and even asthma 🀯🌿 i was skeptical at first cuz of the "fringe" breathwork stuff but nestor breaks it down so u can just chill & focus on ur own healing process πŸ’†β€β™€οΈπŸŒΈ i love how he talks about all these old ppl who were like breathing experts back in the day & how they helped him get to where he is today πŸ™πŸ“š i swear, this book is gonna be a fave 4 years 🀩
 
I'm still in awe of how 'Breath' became a bestseller despite being released during the pandemic 🀯. I mean, can you imagine how hard it must've been for James Nestor to promote his book without being able to tour or sell it in stores? But then people's minds just shifted towards all things breathing and health 🌱. It's wild that his own struggles with respiratory problems led him to this topic of expertise - it's like the universe had a plan for him to share this knowledge with us πŸ’«. The way he weaves together science, history, and real-life stories is so captivating - I felt like I was learning alongside him! One thing I love about his approach is that he doesn't oversell the benefits of breathwork (no fringe elements there πŸ˜‚). It's all about embracing our bodies' natural ability to heal. For me, 'Breath' has been a fascinating read, and I'm so grateful we get to benefit from Nestor's research and passion πŸ’•
 
I'm not surprised it took the world by storm 🀯... people were stuck at home during a pandemic, what better way to pass the time than reading about breathing? πŸ˜‚ It's actually kinda cool how 'Breath' became an international sensation despite being released 5 years ago πŸ’₯. I think it just goes to show that sometimes our preconceived notions can be way off πŸ™ƒ... like everyone thinks they breathe into their chest, but really they're probably using their belly the whole time πŸ˜‚. It's also interesting how James Nestor didn't want to promote his book at first, but now he's all about spreading the gospel of breathwork πŸ’ͺ. I'm definitely gonna check this book out πŸ‘€... seems like it could be a game changer for people struggling with respiratory issues πŸ‘
 
omg can u believe 'Breath' just broke 3 million copies sold? 🀯 i mean James Nestor was all worried back in 2020 that his book wouldn't get any love due to the pandemic, but it ended up being exactly what people needed during those tough times. i love how he's still so enthusiastic about breathwork, even when some ppl claim crazy stuff like curing cancer with breathing exercises πŸ™„ anyway, 'Breath' is def a must-read for anyone curious about our bodies and how we can improve our wellbeing. it's so refreshing to see someone spreading awareness about the importance of belly breathing 😌
 
πŸ˜‚ I mean, can you believe it? This book 'Breath' just became a huge hit despite being written 5 years ago! 🀯 I was talking to my friend the other day about how some books are just ahead of their time and this one is definitely one of them. The author's research on breathing is so interesting, I've been meaning to look into it more. πŸ’‘ I also love how he points out that we're supposed to breathe into our chests not bellies, who knew? πŸ€·β€β™€οΈ
 
just read about james nestors 'breath' - 3 mil copies sold worldwide lol what a pandemic silver lining 🀯 anyway the more i read about it the more i'm convinced our modern way of breathing is messed up 😴 my parents always told me to breathe into my belly not chest but now i'm like why?! did you guys know that scientists used to have straighter teeth? πŸ€” also breathwork sounds super interesting - might check out some classes πŸ‘
 
Breathing life into the publishing world, James Nestor's 'Breath' has come out on top πŸ™Œ! Who knew being cooped up during a pandemic would be just what the doctor ordered? The book is like a fresh lung full of air – it brings new ideas and perspective to an often-overlooked subject. Love how it separates fact from fiction, calling out those "fringe" breathwork claims 🀣. All in all, 'Breath' is a real page-turner (pun intended) if you're curious about the science behind our breathing habits or just want to expand your lungs... I mean, knowledge πŸ˜…!
 
I'm so glad 'Breath' by James Nestor became a huge hit despite the odds! 😊 It just goes to show how desperate we were all for any solution during the pandemic. I think it's really interesting that he delved into the world of myofunctional therapy and orthodontics, didn't realize how much our facial structures affect our breathing 🀯. And omg, who knew that ancient skulls could give us clues about our teeth? 🦷 The idea that we're taught to breathe into our chests instead of bellies is wild, I never thought about it like that before πŸ’¨. Nestor's approach to breathwork is so refreshing, not all those crazy claims about curing everything πŸ’Š.
 
I just got back from the most random trip to the zoo πŸ¦’πŸŒ³ and saw these crazy little monkeys playing with sticks! I mean, what's their point? Are they trying to develop some sort of advanced tool use or something? And have you ever noticed how many monkeys there are in zoos? Like, is it a conspiracy or something? Anyway, back to breathing... I was just thinking that our bodies are like cars πŸš— and we need to fill up with the right gas (oxygen) for optimal performance. But what's this "myofunctional therapy" business all about? Sounds like some sort of weird dental procedure to me πŸ˜‚
 
"Believe you can and you're halfway there." πŸš€
Breath's success story is a perfect example of how having faith in yourself and your work can lead to incredible results!
 
OMG u guyz I just finished reading this amazing book "Breath" by James Nestor πŸ˜²πŸ“š it's like so mind-blowing! I mean, who knew breathing was actually a superpower? 🀯 The author shares his personal story of struggling with respiratory issues and how breathwork changed his life. And the research he did is just wow, he explores all these crazy paths like ancient skulls and myofunctional therapy πŸ’β€β™€οΈπŸ”

But what really blew my mind was when I realized most people are breathing into their chests instead of their bellies πŸ€·β€β™€οΈ that's like so wrong! Slow, deep breathing is the way to go for a healthy mind and body πŸŒ±πŸ’†β€β™€οΈ The book also talks about how our facial structures can affect our breathing and it's just wild to think about all the benefits of proper breathwork 🌈

What I love most about this book is that it challenges our conventional wisdom and encourages us to approach breathwork with a more nuanced perspective 🀝 It's not just about curing cancer or achieving enlightenment, but about listening to our bodies and allowing them to heal naturally ❀️
 
🀯 Can you believe how much impact James Nestor's book 'Breath' had despite the initial doubts? I mean, who would've thought a book about breathing during a pandemic would be so in demand? πŸ€·β€β™‚οΈ The way he delves into the world of breathwork and its history is just mind-blowing! Did you know that people used to have straighter teeth? 🦷 Crazy, right?! What I love most about this book is how it challenges our conventional wisdom on breathing. All those years we've been told to breathe into our chests instead of our bellies... no wonder we're stressed and tired all the time! 😴 Slow, deep breathing makes so much sense now. The way Nestor breaks down the science behind breathwork is super easy to follow and understand, even for non-experts like me! πŸ“š It's amazing how a book can change your perspective on something as simple as breathing. Have you read 'Breath' yet? What did you think of it? 😊
 
I just got back from the most random vacation to Hawaii πŸ–οΈ, and I was thinking about how much I love trying new foods while traveling. Have you guys ever tried those Hawaiian pineapple upside-down cakes? OMG, they're like whoa! 🀩 My friend's sister is a pastry chef, and she makes the best ones. Anyway, back to James Nestor's book... I mean, I know he's been researching breathing for years, but have you ever noticed how our faces change when we smile or frown? It's crazy how our facial structures can affect our breathing. Like, I remember taking that class in San Francisco with my friend who introduced me to breathwork... it was super helpful for my asthma 🀯
 
OMG u guys I just finished reading 'Breath' by James Nestor πŸ€―πŸ“š and it's literally changed my life!! The thing that blows me away (pun intended) is how the author took years of research to debunk all the myths surrounding breathing and respiratory issues. Like, we've been told for so long that chest breathing is normal, but turns out it's actually super stressful and bad for us πŸ€•.

And can we talk about how fascinating the history behind breathwork is?! From ancient skulls to modern myofunctional therapy, Nestor has dug up some seriously interesting info 😲. It's crazy to think that our facial structures can affect our breathing and overall health! πŸ’‘

What I love most about this book is how it challenges us to rethink our approach to breathing. Who knew that slow, deep breathing could have such a huge impact on our physical and mental wellbeing? πŸ™Œ It's like a wake-up call for all of us to take care of ourselves better.

Anyway, if u guys haven't read 'Breath' yet, DO IT ASAP! Trust me, it's worth the investment. You'll be inspired, educated, and maybe even motivated to try some new breathing techniques πŸ€—. Happy reading!!! 😊
 
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