'Coyote vs. Acme' Finally Premieres, 'Adults' Returns and This Week's Best Events The past week has seen a flurry of high profile premieres, awards ceremonies, and charity events in Los Angeles and New York City.
Beneath the glamour lies a more substantial agenda – big business deals, strategic partnerships, and careful branding. Consider "Coyote vs. Acme", starring John Cena and directed by Dave Green.
Produced by Seven Bucks Productions, co founded by Dwayne "The Rock" Johnson, this action comedy film promotes socially responsible values and corporate partnerships.