The humble shoelace knot: a staple of childhood simplicity has been turned on its head by the internet's relentless pursuit of innovation. It seems that even this mundane task can't escape the clutches of disruption, with some enthusiasts swearing by an obscure knot known as the Berlutti knot.
According to Ian "Professor Shoelace" Fieggen, a self-proclaimed "friendly Aussie guy trying to contribute to the internet," the Berlutti knot offers several advantages over its more common counterpart, including reduced likelihood of coming undone on its own. But while this may be music to the ears of some, others are finding that maintaining online communities dedicated to niche interests like shoelace-tying is becoming increasingly difficult.
Fieggen's own Ian's Shoelace Site, which has been running for over two decades, is struggling to stay afloat due to issues such as ad revenue decline and rampant plagiarism. The rise of AI-powered content generators has made it harder for Fieggen to keep up with the demand for his tutorials, leading to feelings of exhaustion and futility.
The irony is not lost on Fieggen: a website dedicated to helping people tie their shoelaces is struggling to survive in an internet that prides itself on innovation and progress. As one commenter noted, "If nothing else, I'd certainly have had fewer concerned strangers stopping me on the subway to tell me that my 'shoestrings' were undone."
Despite these challenges, Fieggen remains committed to sharing his knowledge with the world, albeit at a slower pace than he once did. And while it's unlikely that his website will remain online forever, one thing is certain: those who do learn how to tie their shoes using Ian's Secure Shoelace Knot will be able to die with their boots on β literally and figuratively.
According to Ian "Professor Shoelace" Fieggen, a self-proclaimed "friendly Aussie guy trying to contribute to the internet," the Berlutti knot offers several advantages over its more common counterpart, including reduced likelihood of coming undone on its own. But while this may be music to the ears of some, others are finding that maintaining online communities dedicated to niche interests like shoelace-tying is becoming increasingly difficult.
Fieggen's own Ian's Shoelace Site, which has been running for over two decades, is struggling to stay afloat due to issues such as ad revenue decline and rampant plagiarism. The rise of AI-powered content generators has made it harder for Fieggen to keep up with the demand for his tutorials, leading to feelings of exhaustion and futility.
The irony is not lost on Fieggen: a website dedicated to helping people tie their shoelaces is struggling to survive in an internet that prides itself on innovation and progress. As one commenter noted, "If nothing else, I'd certainly have had fewer concerned strangers stopping me on the subway to tell me that my 'shoestrings' were undone."
Despite these challenges, Fieggen remains committed to sharing his knowledge with the world, albeit at a slower pace than he once did. And while it's unlikely that his website will remain online forever, one thing is certain: those who do learn how to tie their shoes using Ian's Secure Shoelace Knot will be able to die with their boots on β literally and figuratively.