BART to Uber Partnership Aims to Boost Bay Area Public Transit Accessibility
A novel collaboration between the Bay Area Rapid Transit (BART) and ride-hailing giant Uber is set to revolutionize public transit in the region, offering discounted rides to and from select stations across the area. The partnership, announced Tuesday, allows BART riders to book short Uber trips to and from BART stations using a single app, with discounts available for trips ranging between two and seven miles.
As part of this initiative, 50 BART stations will be participating in the program, with discounted Uber rides available for trips originating from or terminating at these locations. However, for a limited time, riders traveling to or from ten specific stations (Antioch, Bay Fair, Concord, Daly City, Fruitvale, Lake Merritt, MacArthur, Richmond, Walnut Creek, and West Oakland) will receive an additional $5 discount up to six times over seven calendar days.
The partnership aims to increase public transit accessibility in the Bay Area, particularly for vulnerable populations such as seniors. Cathy Michalac, executive director of Little Brothers - Friends of the Elderly, a local nonprofit that works to combat isolation and loneliness among seniors, believes this initiative can have a significant impact on their lives. "To ensure older adults can get to their doctor's appointment, pick up prescriptions, attend our social gatherings without having to choose between their health and their independence," she said.
However, not all BART riders are convinced by the partnership. When asked about BART's reliability following a series of service outages since last year, CEO Bob Powers acknowledged that while on-time performance is currently at its highest in the past decade, "there's no excuse for service challenges we've had in the past."
To support this initiative, BART has set aside $50,000 to subsidize discounted Uber rides. The program will continue until the end of the month.
As the Bay Area continues to grapple with issues related to transportation funding and reliability, this partnership between BART and Uber represents a promising step towards increasing public transit accessibility in the region.
A novel collaboration between the Bay Area Rapid Transit (BART) and ride-hailing giant Uber is set to revolutionize public transit in the region, offering discounted rides to and from select stations across the area. The partnership, announced Tuesday, allows BART riders to book short Uber trips to and from BART stations using a single app, with discounts available for trips ranging between two and seven miles.
As part of this initiative, 50 BART stations will be participating in the program, with discounted Uber rides available for trips originating from or terminating at these locations. However, for a limited time, riders traveling to or from ten specific stations (Antioch, Bay Fair, Concord, Daly City, Fruitvale, Lake Merritt, MacArthur, Richmond, Walnut Creek, and West Oakland) will receive an additional $5 discount up to six times over seven calendar days.
The partnership aims to increase public transit accessibility in the Bay Area, particularly for vulnerable populations such as seniors. Cathy Michalac, executive director of Little Brothers - Friends of the Elderly, a local nonprofit that works to combat isolation and loneliness among seniors, believes this initiative can have a significant impact on their lives. "To ensure older adults can get to their doctor's appointment, pick up prescriptions, attend our social gatherings without having to choose between their health and their independence," she said.
However, not all BART riders are convinced by the partnership. When asked about BART's reliability following a series of service outages since last year, CEO Bob Powers acknowledged that while on-time performance is currently at its highest in the past decade, "there's no excuse for service challenges we've had in the past."
To support this initiative, BART has set aside $50,000 to subsidize discounted Uber rides. The program will continue until the end of the month.
As the Bay Area continues to grapple with issues related to transportation funding and reliability, this partnership between BART and Uber represents a promising step towards increasing public transit accessibility in the region.