Coca-Cola sues Vue after cinema chain switches to Pepsi

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Coca-Cola Takes Coke Out of Cinema Deal as Vue Goes for Pepsi

A bitter dispute has erupted between Coca-Cola and Vue, the largest cinema chain in Europe, after Vue switched suppliers to PepsiCo. The move marks a significant blow to Coca-Cola's contract with Vue, which operated over 90 cinemas across the UK and Ireland.

The agreement, which spanned almost two decades, was finally brought to an end when Vue put its contract up for tender last year. In March, the cinema chain selected PepsiCo as its exclusive supplier until at least 2030, marking a significant shift in their relationship with Coca-Cola.

Now, Coca-Cola Europacific Partners Great Britain (CCEP), the company behind the iconic brand, is taking legal action against Vue Entertainment to reclaim alleged unpaid debts outstanding when the contract was terminated. The law firm Coltman Warner Cranston has been retained to pursue the case on behalf of CCEP.

A spokesperson for Vue denied that the dispute had been resolved and claimed that no amount was outstanding between the two parties. "The petition for winding up has been withdrawn and should never have been filed," said Tim Richards, the chief executive and founder of Vue. "There is currently no amount outstanding and the disputed amount was for under £100,000."

However, in a surprising twist, it appears that both sides had outstanding debts payable to each other. The exact figures were not disclosed.

Coca-Cola's decision to sue follows similar moves by Cineworld, its main rival in the cinema sector, which also switched suppliers to PepsiCo in 2020. The move has left Coca-Cola reeling, with the company seeking to recover losses from Vue.

In a statement, Darren Davoile of Coltman Warner Cranston declined to comment on client activity, while CCEP remained tight-lipped about the matter. Meanwhile, Vue continues to operate as usual, with its cinemas offering a range of beverages under the PepsiCo brand.
 
I feel bad for Coke 🤕 they've had a good relationship with Vue for ages and now this is how it ends... or should I say begins? It's all about finding that balance, right? Both sides have some debt to settle, maybe it's time for them to talk turkey 💸. Cineworld too switched suppliers to Pepsi so can't really fault them for making a business move 🤔. Vue seems like they're trying to do the right thing by offering Coke drinks in their cinemas after all. Guess we'll just have to wait and see how this drama unfolds 😬
 
I'm low-key shocked that Coke went for this move... 🤔 It's like they thought Vue was just gonna chill and pay up on their own 😴 Newsflash: business isn't personal, folks! 🤑 You gotta negotiate and make deals, not just assume people will play by your rules. And now we got two parties with outstanding debts between 'em? That's just messy 🤯 Either way, I'm all about transparency - if there's a problem, let's fix it in the open 💬
 
ugh this is gonna be interesting... 🤔 think vue made a big mistake by switching suppliers it's not just about coke losing money but also the reputation damage 📉 what's next? cineworld going to sue warner brothers for their movie deal 😂 anyway, hope both sides can resolve this without any major cinema chains getting hurt 🍿💸
 
OMG, can you believe this?! 🤯 So Vue is just gonna switch suppliers on Coca-Cola like that and now they're taking Coke to court over some debt? I mean, I get it, contracts are contracts, but come on! 😒 It's kinda like when our school administration changes the rules in the middle of term... you're left feeling all confused and unsure what to do. 🤔 Anyway, it's not just Vue that's switching suppliers to PepsiCo... Cineworld did the same last year, so I guess Coke is just trying to catch up? 🎥 Does anyone else think this whole thing is a bit dramatic? 😅
 
omg this is crazy 😱 like what even happened? vue just switched to pepsi out of nowhere and now coke is all bent outta shape 🤔 i gotta wonder if there's more to this story than we know... maybe some shady business deal gone wrong? 🤑 anyway, looks like cinema wars just got a whole lot more interesting 💥
 
🤔 so this is a total mess now 🤦‍♂️. i mean, both parties had debts to each other? that's just crazy talk 💸. and vue thinks they can just switch suppliers willy-nilly without even talking to coke about it? not cool 🚫. and coke is gonna sue them for unpaid debts? yeah, good luck with that 🤑. this whole thing just reeks of bad business practice 🤮. i mean, didn't both parties agree to some sort of termination clause or something? apparently not 🙄. anyway, looks like it's going to be a long and messy court battle 🔴👊.
 
Ugh, what's going on?! 😩 First, Vue just goes and poaches Coca-Cola's exclusive deal in Europe, and now they're taking Coke to court? That's like when Tony Soprano got into a beef with the Bada Bing gang in The Sopranos - it never ends well for the underdog! 💸 Anyway, I'm low-key impressed that Vue is sticking to PepsiCo despite all the drama. They must be thinking they're the new King of New Jersey or something! 😉 It's gonna be interesting to see how this plays out... might just have to grab a cold Coke and watch from the sidelines ⚾️
 
I'm still trying to wrap my head around this whole thing 🤯. I mean, who would've thought that Coke and Vue had debts to settle between them? 🤑 It's like they're playing some sort of game where everyone wins... and loses at the same time. Anyway, back to Coke and Vue - I guess this is what happens when you try to leave a contract and your supplier tries to make you pay up 💸. On a related note, I've been thinking about why Cineworld made that move in 2020 🤔. Was it just business as usual or was there something more going on? Maybe we'll never know... but one thing's for sure - this whole saga is getting more and more interesting 😏.
 
I'm not buying this 🤑... Like, what's next? Are they gonna start putting Coke in the gas pumps too? 🚧 This whole thing just smells like corporate drama to me. Vue thinks it can just flip on its contract and then blame Coca-Cola for the "unpaid debts" ? More like they're trying to cover their own tracks. And now both parties have outstanding debts, so who's really getting screwed here? 🤑
 
ugh i dont get why coca cola is making such a big deal out of this 🤔 like they're gonna lose money or something but cinema is just a business and if vue wants pepsi more then so what? 🍿😐 they should've thought about it before switching suppliers, now its gonna cost them in the long run 🤑 i remember when our school had a deal with a snack company and we ended up breaking the contract... we still lost funds but we learned from our mistake 🤦‍♀️ anyway back to coca cola and vue: why are they doing this? 😒
 
OMG u guys 🤯! So like, Coca-Cola just took Coke out of the cinema deal and it's a total disaster 😱! I mean, they've been dealing with this Vue drama for ages and now they're left with no other option but to sue! 💸 Like, isn't that just gonna make everything worse? 🤷‍♂️ And it looks like both sides had debts owed to each other... yeah, that's not helping 🤑. What's going on is just crazy! I feel bad for Coca-Cola though, they were basically locked into this contract for ages 💔. But u know what? The cinema experience just got a lot more interesting with PepsiCo in the house 🎥🍿! Can't wait to see how this whole thing plays out 🔥
 
Ugh, I remember when cinemas used to be about the movies and not just about the snacks 🍿😒. Now it's all about who's got the best deal with Coke or Pepsi... It's like they're selling out to the highest bidder 🤑. And what happened to the old Coke machines that you could hear whirring away in the background? 🎵 These new ones are so quiet and robotic... just don't get me started on how much things have changed since I was a kid 😔.
 
I'm kinda surprised they're doing this. I mean, Vue's always been about keeping their cinemas unique and stuff, so switching suppliers might've been expected. But now that it's happened, I don't know... maybe Coke was just trying to strong-arm them into renewing the contract? Idk, it all seems pretty shady tbh 🤔. Anyway, I guess this is just another example of how complicated these big business deals can get 💸. Can't say I'm too invested in either side's win or loss, tbh 😐.
 
I'm not surprised that this is happening 🤔. Cinema deals can get pretty complicated and there's always going to be some level of risk involved when you're committing to a contract over such a long period. Coca-Cola did hold onto the Coke for so long, I guess they should've factored in the possibility of Vue switching suppliers.

On the other hand, it does seem a bit unfair that Vue is trying to wriggle out of this one 🤷‍♂️. If there's some debt outstanding, then they should own up to it and work out a solution. But if there's really no amount outstanding, then maybe Vue shouldn't be using the "we never owed you anything" card as an excuse.

Still, this is all just business, and I'm sure CCEP will try to get their due 💸. The question is whether Vue will hold firm or cave in eventually 🤞.
 
🤔 The recent development in the Coke-Vue dispute highlights an unsettling trend of 'supplier switching' in the beverage industry 🥤. It's rather peculiar that both parties had outstanding debts payable to each other, rendering the notion of one party seeking compensation for the alleged unpaid debts somewhat ambiguous 💸.

In any case, I think it would be interesting to see how Vue navigates this situation without suffering a significant blow to its operations 🎥. The fact remains that Coca-Cola's decision to sue follows a similar path taken by Cineworld, which raises questions about the 'rivalry' and competition in the cinema sector 💔.

Perhaps a more pressing concern would be the implications of these changes on consumer choice and beverage options available at cinemas 🍿. Will this lead to an increased variety of drinks on offer or a reduction in options? Only time will tell ⏰.
 
omg u guys, this is wild! so coke just lost their deal at vue cinemas and now they're trying to sue them for unpaid debts 🤑🍿 can't believe it! i know vue switched to pepsi but come on, shouldn't they've been more careful about the terms of their contract? anyway, this definitely puts a dent in coke's reputation 👎 what do u think would happen if cineworld gets caught up in something similar? 💸
 
omg u wont blv wut just happened! 🤯 so vue switched from coke to pepsi and now coke is suing em for like £100k or less lol what a joke but seriously i feel bad 4 vue cuz its not easy 2 switch suppliers esp wen u got a big cinema deal like that. cineworld did the same thing 2 pepsi last year and now its just a whole mess 🤪
 
I'm low-key glad that Vue switched to Pepsi 🍿👀. It's like they're finally making a move away from that Coke monopoly 💸. I mean, who needs that kind of control over their cinema experience? And if Coke is going after them for debt, it just shows how much they value their partnership 😏. I'm curious to see how this whole thing plays out and whether Vue comes out on top 🤑. It's definitely a bold move by Pepsi, and I think it'll be interesting to see the impact on the cinema industry as a whole 🎥.
 
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