Dell revives its XPS laptops after a boneheaded rebranding

Dell has brought back its XPS laptop line, a brand that was axed last year in a move widely criticized as a marketing blunder. The company's decision to revive the XPS lineup comes as a welcome relief for fans of the brand, which had seen its market share plummet after Dell rebranded all of its PC lines under a single banner.

The new XPS 14 and 16 laptops feature a more practical design than their predecessors, with a return to traditional keys on the function row instead of capacitive buttons that were prone to failure in sunlight. The company has also ditched its "invisible" trackpad, which was criticized for being difficult to use, but has added a light border around the edges to provide feedback.

The new machines are powered by Intel's Panther Lake Core Ultra Series 3 chips and offer tandem OLED display options. The XPS 14 weighs in at just over three pounds, half a pound lighter than its predecessor, while the XPS 16 tips the scales at 3.6 pounds, a full pound lighter.

Dell is committing to the brand by adding the XPS logo to all of the new machines, a move that suggests a renewed commitment to the line. The company has also teased plans for a new XPS 13 later this year, which promises to be the thinnest and lightest notebook in Dell's lineup.

The new XPS laptops are set to go on sale starting January 6, with prices beginning at $2,050 for the 14-inch model and $2,200 for the 16-inch. However, Dell has hinted that cheaper entry-level configurations will be available later this year, suggesting that the brand is serious about making its XPS lineup more accessible to a wider audience.

Overall, it seems that Dell has learned from its mistakes last year and has made significant improvements to the XPS lineup. The new laptops offer a more practical design, improved performance, and a renewed commitment to the brand – all of which should please fans of the line.
 
Yaaas πŸ™Œ finally! I've been waiting for this news for ages. I was so bummed out when Dell axed XPS last year πŸ€• it was like they killed off one of my favorite laptop brands πŸ’€ but now it's back and better than ever 😎 those new designs are so sleek and practical, ditching capacitive buttons was a genius move πŸ”₯ can't wait to get my hands on the new XPS 13 later this year 🀞 it's gonna be so thin and light I might just take it with me everywhere πŸ—ΊοΈ Dell really listened to fan feedback and made some solid changes πŸ’― fingers crossed those entry-level configs will be more affordable soon πŸ’Έ
 
oh man! i'm so stoked that dell is bringing back xps lol! it was def a weird move last year when they axed it but i think they must have listened to their fans 🀯 and made some awesome changes to the new lineup! the practical design with traditional keys on the function row is a game changer for me, been having issues with those capacitive buttons in the past πŸ™„. and the fact that they're making these laptops more affordable later this year is a huge win for those of us who wanna get our hands on one πŸŽ‰ can't wait to see what the new xps 13 has in store!
 
πŸ™ finally, some good news about Dell's XPS line. I was really worried that they were done for after axing it last year πŸ˜‚. The new designs with traditional keys and no "invisible" trackpad are a big plus πŸ€—. And yeah, Intel's Panther Lake Core Ultra Series 3 chips sound like a solid performer πŸ’». It's about time Dell brought back the XPS logo too - that was a nice touch πŸ‘. Can't wait to get my hands on one of these bad boys and see how they stack up against the competition πŸ€”.
 
I'm thinking Dell's decision to revive the XPS line is a smart move, shows they're listening to their customers πŸ€”. Rebranding was a big risk, but it looks like they've taken that risk and come out on top. All these fancy tech specs are cool and all, but what really matters is making the laptops more practical for everyday use. I mean, who wants to spend their whole day fighting with a finicky trackpad? πŸ™„ It's all about user experience, folks! And Dell seems to be getting that right this time around. The fact that they're committing to the brand by putting the XPS logo on every machine says a lot about their commitment to quality and reliability. Now, if they can just make those entry-level configurations a reality, we might see a whole new audience jumping on board πŸ“ˆ. Dell's got a tough road ahead of them, but I think they're off to a great start πŸ’ͺ.
 
Yaaas πŸ™Œ finally! Dell is bringing back the XPS line and I'm so here for it πŸ’β€β™€οΈ! Last year's move was super confusing and I think they lost some loyal customers in the process πŸ˜”. But it seems like they've taken all the feedback to heart and made some major upgrades πŸ“ˆ. The new design is so much more practical, I love that they're ditching those capacitive buttons for traditional keys πŸ‘. And can we talk about how light these things are?! 3 pounds for the XPS 14? That's insane πŸ’ͺ! I'm also stoked to see them adding a light border around the trackpad for feedback πŸ“Š. The OLED display options sound awesome too πŸ“±. It'll be interesting to see if they can make those entry-level configurations without breaking the bank πŸ’Έ... fingers crossed!
 
I'm glad Dell is bringing back the XPS line, but I'm still skeptical about the prices πŸ€‘. $2,050 for the 14-inch model? That's steep even for a high-end laptop. I hope they really do offer cheaper entry-level configs later this year, that would be a huge relief for potential buyers. The new design looks pretty sweet tho, traditional keys and a light border on the trackpad sound like improvements πŸ‘. Can't wait to see how the XPS 13 turns out later this year, it's supposed to be super thin and lightweight... fingers crossed Dell delivers πŸ’».
 
🀩 Yaaas, finally! I was so down when Dell axed the XPS line last year πŸ™…β€β™‚οΈ, but it seems like they've gone back to their roots πŸ’». The new designs are a huge improvement - who needs fancy capacitive buttons that break in sunlight? πŸ˜’ Give me traditional keys any day! And I'm loving the return of the trackpad border for feedback πŸ‘. Plus, those weights are insane! πŸ‹οΈβ€β™‚οΈ A 3-pound XPS 14 is a dream come true πŸ€—. And let's be real, $2,050? That's steep πŸ’Έ, but I'm sure cheaper options will be out soon, making the line more accessible to all 🀝. Bring on that new XPS 13! πŸ”₯
 
omg u guyz! i'm so hyped 4 dell bringin back the xps line 🀩!! i mean who didnt notice dat they axed it last yr? lol. but seriously, the new designs r a game changer, esp with traditional keys on the function row instead of those stupid capacitive buttons 🚫. and omg, lighter laptops?! 3.6 lbs for the 16-inch?! that's like, totally doable! πŸ’ͺ i'm also loving the OLED display options, they're so pretty 😍. and i hear there's a new xps 13 comin soon... thinnest & lightest in dell's lineup? yes pleeease 🀞. can't wait 2 get my hands on one of these bad boys! πŸ’»
 
omg i'm so hyped about the new xps laptops!!! 🀩 they look like such a huge improvement from last year's designs lol the traditional keys are back on the function row and the trackpad is still pretty cool with that light border around it 😊 and those specs though... intel's panther lake core ultra series 3 chips? πŸ”₯ tandem oled display options? game changer for anyone who wants a good laptop πŸ“±
 
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