How ESTE ARTE Founder Laura Bardier Built an Art Market from Scratch

Laura Bardier's ESTE ARTE: The Art Market Builder from Scratch

In Uruguay, a country often overlooked as an art hub, the landscape has been shifting over the past decade. Two key factors have contributed to this shift - the influx of high-net-worth individuals in Punta del Este and Laura Bardier's pioneering efforts through her art fair, ESTE ARTE.

Launched 12 years ago, ESTE ARTE was initially met with skepticism as it sought to challenge the conventional understanding of an art market. Bardier, who had worked extensively in institutional art systems both domestically and internationally, recognized that Uruguay lacked a critical mass of professional galleries. With no prior experience in the commercial side of the art world, she drew on her knowledge gained from years working with renowned institutions like PAN and the MADRE Museum in Naples.

Bardier's aim was to create an infrastructure where artists, galleries, curators, and collectors could thrive together. She set out to develop a platform that would not only support local talent but also foster meaningful dialogue between international curators and collectors. The fair's success can be attributed to Bardier's relentless pursuit of refinement, with the quality of exhibits consistently raised over the years.

ESTE ARTE is more than just an art fair - it is a living, breathing ecosystem that has helped shape Uruguay's art scene into what it is today. With its intimate setting and focus on local artists, ESTE ARTE encourages visitors to engage closely with the artwork, fostering deeper connections between collectors, curators, and artists.

Through its various initiatives, including awards for local collectors and philanthropists, ESTE ARTE has helped create a sense of community around art in Uruguay. The fair's commitment to fostering meaningful dialogue between international curators and collectors has not only brought visibility to Uruguayan artists but also challenged the conventional understanding of an art market.

As Bardier continues to refine her vision for ESTE ARTE, it is clear that she has successfully built a market from scratch. Her dedication to quality and refinement has raised the bar for both local and international exhibitors, solidifying Uruguay's place as a notable player in the South American art scene.
 
OMG I'm so stoked to see how ESTE ARTE is changing the game in Uruguayan art scene πŸŽ¨πŸ‘ Laura Bardier's dedication to creating a platform where artists & collectors can connect is honestly inspiring πŸ’• I love that she's not just focused on showcasing local talent but also bringing in international curators & collectors to give Uruguayan artists some serious exposure 🌎 What really gets me though is how ESTE ARTE has created this sense of community around art - it's like they're fostering these meaningful connections between people who are passionate about the same thing 🀝
 
🀯 I'm low-key obsessed with how Laura Bardier went from no exprience to building this entire ecosystem from scratch πŸš€ ESTE ARTE has legit changed the game for Uruguayan artists and collectors alike πŸ’₯ And I love how she's not just focused on showcasing local talent, but also creating a platform for meaningful dialogue between international players πŸ“ˆ Her commitment to quality is so inspiring, it's like she's raising the bar for the entire art world πŸ”₯
 
omg 12 yrs ago ppl thought she was crazy building an art fair from scratch but now its one of the hottest ticket in punta del este lol how did she do it? idk but i guess uruguay just needed someone like laura bardier to shake things up πŸ€”πŸ’Ό
 
I gotta say, I'm loving how Laura Bardier's ESTE ARTE has turned Punta del Este into an art hub! 😊 I mean, who would've thought that this small town in Uruguay would be rivaling with bigger cities like New York or London? It just goes to show that with determination and a solid plan, even the most unlikely places can shine. And let's not forget how Bardier's passion for art has brought together so many talented artists, galleries, curators, and collectors - it's truly amazing! πŸŽ¨πŸ’• I'm also loving how she's given back to the community through those awards and initiatives - it's clear she cares about more than just making a profit. πŸ€‘
 
I mean... have you seen the way ESTE ARTE has grown into this amazing ecosystem? I'm not gonna lie, it's pretty cool to see an underdog country like Uruguay making waves in the art world 🀩. Laura Bardier is a total trailblazer, and her willingness to take risks and challenge the status quo is inspiring. At first, people were skeptical about the whole thing, but now it's clear that she knew what she was doing πŸ’‘.

I love how ESTE ARTE focuses on local artists and encourages those close connections between collectors, curators, and artists – it's like a big ol' art party πŸŽ‰! And the fact that it's not just about the art itself, but also about creating a community around it... it's just really beautiful ❀️. As an outsider looking in, it's amazing to see how Uruguay has become a player in the South American art scene πŸ’ͺ.

One thing I will say is that I wish there were more Uruguayan artists featured globally πŸ€”. Don't get me wrong, the ones they do feature are amazing, but I feel like there could be more diversity in terms of representation πŸ”₯. Still, overall, ESTE ARTE is doing some really innovative stuff, and I'm excited to see what the future holds for it πŸ“ˆ!
 
I'm loving how ESTE ARTE has turned the art scene on its head in Uruguay! 🀯🎨 It's crazy to think that 12 years ago, there was this tiny art market just waiting to be built from scratch πŸ’ͺ. Laura Bardier is literally the real MVP - I mean, who else can say they went from institutional art to building a whole ecosystem from zero? πŸ”₯ Her dedication to quality and refinement has brought so much value to the local artists, galleries, and collectors. And let's not forget about those international curators and collectors getting in on the action! 🌎 It's amazing to see how ESTE ARTE has become more than just an art fair - it's a community, a platform, and a way of life πŸŽ‰. Can't wait to see what's next for this incredible movement! πŸ’–
 
I'm not entirely convinced about ESTE ARTE being just a "living, breathing ecosystem" πŸ€”... I mean, it sounds like a pretty generic buzzword to me πŸ˜’. Can anyone point me to some actual studies or data on how this fair has impacted the local art scene? Like, what's the actual number of artists who've gained international recognition through ESTE ARTE? And don't even get me started on "fostering deeper connections" πŸ€·β€β™‚οΈ... that sounds like marketing speak to me 😊. I'd love to see some concrete evidence that this fair is having a real, tangible impact beyond just being another art event πŸ’Έ
 
I'm loving this news about Laura Bardier and ESTE ARTE πŸŽ¨πŸ’« I mean, who wouldn't want to create an ecosystem that fosters deeper connections between collectors, curators, and artists? It's like, she took a chance on Uruguay being an art hub, and now it's totally changed the game! And can we talk about how refreshing it is to see someone go against the conventional understanding of an art market? I love how she's brought local talent to the forefront, it's so inspiring! 🀩 And I'm all for creating a sense of community around art - who doesn't love that feeling of being part of something special? πŸ’– Plus, it's amazing to see Uruguay's place in the South American art scene solidifying...this is like, the ultimate feel-good story 😊
 
I'm so loving this story about Laura Bardier's ESTE ARTE! 🀩 She's literally built an entire ecosystem from scratch, and it's amazing to see how much impact she's had on Uruguayan art. I mean, who wouldn't want to visit a fair that brings together collectors, curators, and artists in such a beautiful setting? 🌴 And the fact that she's pushed boundaries by challenging traditional art market norms is totally inspiring! πŸ’‘ It just goes to show that with dedication and hard work, anything is possible. I'm so excited to see what ESTE ARTE has in store for the future... maybe one day they'll come to my city?! 🀞
 
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