Super Bowl 2026: The Steep Price Tag for a Seat at the Big Game
The cost of attending this year's Super Bowl is set to break records, with the cheapest ticket already exceeding $4,000. Fans are being asked to shell out nearly four times what the average American worker earns in a week to secure their spot at the highly anticipated matchup between the New England Patriots and Seattle Seahawks.
The situation has become increasingly dire for those seeking affordable tickets. Lower-priced seats have been largely snatched up by fans willing to pay top dollar, leaving many high-paying customers waiting on the sidelines. In recent years, prices for lower-tier tickets have averaged around $4,000 to $6,000, but this year's prices are expected to be even steeper.
Tickets in the front row behind both teams' benches are commanding eye-watering sums of up to $30,751 per seat. Meanwhile, prime seats near the sidelines can fetch a whopping $40,530. It seems that those seeking the ultimate Super Bowl experience are willing to pay top dollar for it.
To make matters worse, tickets to the big game have become increasingly difficult to come by. The National Football League (NFL) has reserved a limited number of tickets at face value – starting at $950 – which are then distributed to players, team officials, and season ticket holders. This means that only a select few will be able to snag one of these coveted seats.
For the majority of fans, however, the only way to get their hands on a ticket is through secondary ticket marketplaces like StubHub, Ticketmaster, or SeatGeek. Be cautious when purchasing from third-party sellers, as scammers often try to pose as legitimate ticket vendors.
As game day approaches, prices for tickets are expected to fluctuate wildly. TickPick, an online platform that specializes in buying and selling tickets, warns that prices will likely fall as the big game draws near – but no one can guarantee it.
The cost of attending this year's Super Bowl is set to break records, with the cheapest ticket already exceeding $4,000. Fans are being asked to shell out nearly four times what the average American worker earns in a week to secure their spot at the highly anticipated matchup between the New England Patriots and Seattle Seahawks.
The situation has become increasingly dire for those seeking affordable tickets. Lower-priced seats have been largely snatched up by fans willing to pay top dollar, leaving many high-paying customers waiting on the sidelines. In recent years, prices for lower-tier tickets have averaged around $4,000 to $6,000, but this year's prices are expected to be even steeper.
Tickets in the front row behind both teams' benches are commanding eye-watering sums of up to $30,751 per seat. Meanwhile, prime seats near the sidelines can fetch a whopping $40,530. It seems that those seeking the ultimate Super Bowl experience are willing to pay top dollar for it.
To make matters worse, tickets to the big game have become increasingly difficult to come by. The National Football League (NFL) has reserved a limited number of tickets at face value – starting at $950 – which are then distributed to players, team officials, and season ticket holders. This means that only a select few will be able to snag one of these coveted seats.
For the majority of fans, however, the only way to get their hands on a ticket is through secondary ticket marketplaces like StubHub, Ticketmaster, or SeatGeek. Be cautious when purchasing from third-party sellers, as scammers often try to pose as legitimate ticket vendors.
As game day approaches, prices for tickets are expected to fluctuate wildly. TickPick, an online platform that specializes in buying and selling tickets, warns that prices will likely fall as the big game draws near – but no one can guarantee it.