What TikTok’s new owners mean for your feed

A new era has dawned on TikTok, as the popular social media platform is now under the control of Oracle and a group of investment firms. In a $14 billion deal, ByteDance – TikTok’s Chinese parent company – has spun off its US operations into a separate joint venture called TikTok US Data Security (USDS). This move marks a significant shift in the platform's governance structure, with American executives now at the helm.

At the heart of this new leadership is Adam Presser, who will serve as the CEO of USDS, while Will Farrell will become the company's chief security officer. Shou Zi Chew, TikTok’s global CEO, will retain his position and hold a seat on the board of directors for USDS.

The deal has raised concerns among users, with some expressing worries about censorship and changes to the platform’s algorithm. Oracle, which owns 15% of the joint venture, has ties to President Donald Trump and has donated millions to pro-Israel organizations. This has led to speculation that the new leadership may push a more conservative agenda on TikTok.

The terms of service for TikTok have also been updated, with some sections raising concerns about data collection and geolocation tracking. The platform now requires users to grant permission for their precise location to be collected, rather than just their approximate location.

Content moderation is another area that has seen significant changes. USDS claims to be safeguarding the US content ecosystem and will have decision-making authority over trust and safety policies. However, some creators are calling on others to block Oracle’s TikTok account and inform users how to disable geotracking.

Lawmakers, including Sen. Ed Markey, are also taking notice of the deal, with Markey calling for Congress to investigate the arrangement and ensure that it truly protects national security while keeping TikTok online.

As the platform navigates its new ownership structure, one thing is clear: the tone of TikTok will change, and the ingredients that make a video go viral may belong to a completely different party. The future of TikTok remains uncertain, but one thing is certain – it will be interesting to see how this new leadership shapes the platform’s direction.
 
omg u guys i just can't even think about tiktok rn 🤯 they're literally changing ownership and i'm low-key freaking out 😂 i mean what does this mean for us creators?! will our vids get censored more? 🤔 is it true that oracle has ties to trumps fam?!?! 🤦‍♂️ anyway i guess we'll just have to wait and see how this new leadership thing plays out... maybe they'll make tiktok better or maybe they'll ruin it lol idk what to think 🤷‍♀️ btw has anyone else noticed that shou zi chew is still the global CEO tho?! 🙄
 
so tiktok is getting a new parent 🤯 like who's gonna control what gets posted on there now? oracle and these investment firms are involved, which means american execs might be making some changes 😬. i'm worried about censorship and algorithm updates too... will they push for more conservative vibes or what? 🤔

and omg the new terms of service are kinda sketchy 📝 like they're collecting our precise location now? that's just weird 🙅‍♂️. content moderation is also a big deal, but it sounds like usds is trying to safeguard the US content ecosystem... let's see how that plays out 😐

lawmakers are all over this too 👮‍♂️ sen ed markey wants to investigate the deal and make sure it protects national security while keeping tiktok online 🤝. i'm curious to see how this new leadership shapes the platform's direction 🔄 it's definitely gonna be interesting 🎉
 
🤔 This deal is like a wild card in the social media game 🃏! I'm low-key worried about the potential censorship and algorithm changes 🚫💻. As a user, I just want to keep making vids that are fire 🔥 without someone trying to chill my creativity 💨. Oracle's ties to Trump and pro-Israel orgs is sketchy, fam 🤕. What if they start pushing for more conservative content? 🙅‍♂️ That would be a major buzzkill for creators like me 🎥👀. I'm all for data security, but geolocation tracking is like, what's the point? 🤷‍♀️ Can't we just keep our vids private? 💁‍♀️

As for USDS taking control of trust and safety policies, that's a major red flag 🔴🚨! Creators need to speak out and block Oracle's account until they get their act together 🚫💪. And lawmakers like Sen. Ed Markey are onto something here 👮‍♂️. We need Congress to investigate this deal and ensure it doesn't harm our online freedom 🤝🌎.

Overall, I'm keeping a close eye on this new leadership 🕵️‍♀️. It's gonna be wild ride, and only time will tell if USDS can balance security with creativity 🤔💻 #TikTokTakeover #Oracle #USDS #DataSecurityMatters
 
🤔 I'm kinda worried about where this new ownership structure is gonna take TikTok... I mean, sure, having American execs in charge might help with some of the censorship concerns, but what about all those other issues? Like, data collection and geolocation tracking - it's already super annoying just thinking about how much info TikTok is collecting on us. 🤦‍♀️ And now they're requiring us to grant permission for precise location info to be collected... that's like, super invasive.

And have you seen the updated terms of service? It's all pretty shady if you ask me. I'm not sure how trustworthy Oracle is in this whole thing - I mean, their ties to President Trump and pro-Israel orgs are definitely raising some red flags. 🚨

I'm also a bit concerned about content moderation now... USDS claims they're safeguarding the US content ecosystem, but what if that just means they're going to censor more stuff? Or worse, let's say, amplify certain views that aren't exactly... balanced. 🤔

We'll definitely be keeping an eye on this development - I'm curious to see how it all plays out and what impact it has on the platform's direction.
 
I'm keeping an eye on this development because I think Oracle's influence could affect the algorithm and content moderation on TikTok 🤔. With Will Farrell as chief security officer, there might be a shift towards more conservative views and less tolerance for certain types of content. It's also worth noting that USDS needs to prove they're truly protecting national security without restricting freedom of expression too much.

I'm curious about how this new leadership will balance censorship with the platform's existing policies on hate speech and misinformation 🤷‍♂️. With lawmakers like Sen. Ed Markey calling for an investigation, it'll be interesting to see if Congress can strike a balance between keeping TikTok online and ensuring national security.

The fact that Shou Zi Chew is staying on as global CEO while becoming a board member might mitigate some concerns about change 🙏. But ultimately, only time will tell how this new leadership will shape the platform's direction 🔮.
 
I'm not sure I trust Oracle's involvement with TikTok 🤔. They've got ties to Trump and that's just a red flag for me 🚫. I mean, I get that national security is important, but at what cost? Can we really afford to compromise on censorship and data collection for the sake of "safeguarding" our content ecosystem? 🤷‍♀️

And don't even get me started on the algorithm changes 😒. I've seen so many amazing creators struggle to reach their audience since TikTok's been around, and now we're just going to let Oracle dictate what gets promoted and what doesn't? 🙄 It's just not right.

I'm all for keeping our data safe and secure, but come on! We need more transparency here 📊. How can we be sure that USDS is really protecting us, or if it's just pushing its own agenda? 🤔

As a parent, I want my kids to be able to use TikTok without worrying about what kind of content they're seeing or where their data is going 👧🏼. We need to keep a close eye on this situation and make sure that USDS is working in our best interests 🕵️‍♀️.

I'm keeping an eye on this one, folks! ⏰
 
I'm low-key worried about this deal 😅. I mean, we're talking about TikTok here, which is all about creativity and self-expression. And now, it's being run by a bunch of suits from Oracle 🤝. I don't know if they'll be able to keep the platform's vibe chill, you feel? Adam Presser seems like a cool dude, but Will Farrell's got some weird connections 💸. What if this new leadership starts changing the algorithm to favor more... mainstream content? 🤔 And what about those terms of service updates? I'm not sure I want my location being tracked down to the exact address 📍. I guess only time will tell how this whole thing plays out 🕰️. Can't wait to see what happens next! 👀
 
omg u guys i just saw dis news about tiktok being sold to oracle and now i'm so confused 🤯 what does this mean for us users like me who just wanna make viral vids without worrying about china gov controlling our content? idk if im gonna trust oracle with my personal info & location data 📍😬 Adam Presser is the new ceo but will he actually care about keeping tiktok safe for all creators? 🤔 also what's up with will farrell joining as csO? 🤷‍♂️ this just feels like another corporate takeover to me 👀
 
🤔 I'm low-key worried about this deal 🤑 Like, what's up with Oracle having ties to Trump and pro-Israel orgs? It sounds like they're gonna try to make TikTok more... sanitized 🙅‍♂️ And those changes to the terms of service? Not cool 🚫 Need to know more about how their new security measures are actually going to protect us, not just profit from our data 🤷‍♀️
 
🤩 OMG I'm so curious about what's gonna happen next on TikTok! 🤔 I know some people are worried about censorship and changes to the algorithm, but I think it'll be cool to see a fresh perspective from American execs 💡 Adam Presser and Will Farrell seem like they'd bring in some awesome new ideas 🎉 And hey, at least now we have more clarity on data collection and geolocation tracking 🤝 Can't wait to see what the future holds for our fave platform 📺💥
 
omg u guys its like totally changed 🤯 i dont even wanna believe that tiktok isnt owned by china anymore its like a whole different world now 🌎 with oracle and all these investment firms involved i mean i get why they wanted to spin off the us operations but honestly im getting some major vibes of censorship over here 💔 like what if they start banning certain types of content or suppressing opposing viewpoints ?!? 🤝 the new ceo adam presser seems pretty cool tho 😎 and shou zi chew still being on the board is a good thing i guess 🙏 but william farrell as chief security officer?? thats just weird 🤔 how are we supposed to trust them with all our personal info when oracle has ties to trump and pro-israel orgs ?? 🤥 anyway im def going to keep an eye on this situation and see how tiktok evolves into its new era 🌈
 
OMG u guys 🤯! I'm low-key scared about this deal on TikTok 😬... i mean, think about it - now the platform's in hands of Oracle and investment firms, which means there's gonna be some major changes to the algorithm and content moderation 😳. I'm all for free speech but at the same time, we gotta keep our online safety secure 🤝. I've seen some videos where creators are already calling out Oracle for their pro-Israel donations 🙄... it's like, can't they just focus on making TikTok fun for us instead of pushing a conservative agenda? 🤷‍♀️ And btw, what's up with the new terms of service 📝? I'm not sure if I should be okay with geotracking or not 📍. Only time will tell how this whole thing plays out 👀... one thing's for sure - it's gonna be a wild ride 🎠!
 
😒 just heard about this tiktok deal... i'm low-key freaking out 🤯 14 billion dollars and now oracle has a say in what's allowed on the platform? that's some serious censorship vibes 👀 and what's up with will farrell being chief security officer? sounds like they're more interested in keeping us safe from our own selves 😳 meanwhile, tiktok's terms of service are basically asking for permission to track every single one of us 📍 this is not good for creators or users who just wanna share their content without worrying about getting shut down 👊 and now lawmakers are on it too? senator ed markey's right to be skeptical... this whole thing feels like a recipe for disaster 💥 can we trust oracle with our data security? i don't think so 🤔
 
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