Breathwork has its uses – but when it comes to 'unlocking your fullest human potential', beware the puffery | Antiviral

πŸ“ŠπŸ˜¬ I'm seeing some crazy prices for breathwork courses and retreats - up to $1,000+! πŸ€‘ Meanwhile, conscious breathing is literally free... like, you can do it anywhere πŸ˜‚. But seriously, 90% of those courses aren't backed by scientific research... 🀯 According to Google Trends, searches for "breathwork" have been steadily increasing since 2018 - that's a 5-year bubble inflation! πŸ“ˆ In the last year alone, there were over 100,000 online articles and blogs published on the topic. That's a whole lot of hot air... πŸ’¨ Here are some stats to put it into perspective:
β€’ The breathwork market is projected to reach $1.4 billion by 2027 πŸ“Š
β€’ 70% of Americans practice some form of mindfulness or meditation (but not necessarily breathing exercises) 🀝
β€’ Only 10% of those in the wellness industry are actually trained therapists or healthcare professionals πŸš‘
β€’ The average breathwork course costs $727, but most people don't use them more than once πŸ€‘
 
πŸ˜’πŸ‘…πŸ’¨ Dying over here! 🀣 When people say their breathwork sessions made them 'unlock' some hidden superpower, I'm like πŸš«πŸ’” "Uh, no. You just breathed deeply for 5 minutes and felt relaxed." πŸ˜΄πŸ’†β€β™€οΈ #BreathWorkBubble
 
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